How Apester supports Publishers for improving Google’s Web Vitals score

Web Vitals is an initiative by Google to provide unified guidance for quality signals that are essential to delivering a great user experience on the web. This update to Google search rolled out in May 2021 and combines Core Web Vitals with existing Google search ranking signals. What are Core Web Vitals? The Core Web […]

Interactive Content Pioneer Apester Unveils Social Story Format For Brands and Publishers to Build Audiences and Increase Revenue 

NEW YORK, OCTOBER 11, 2019 – Today Apester, an interactive content engagement platform that brings storytelling innovation to brands and publishers, announced the launch of Story Strip, a social network style content viewing experience. TV insider, an entertainment and pop culture website that saw an 87 percent uplift in daily revenue after working with Apester, […]

Creating a Content Strategy To Get The Most Out Of Your Playlist

Written by Avi Latner, CPO, Apester Adopting Playlist is the way to go, from occasionally using Apester on a few articles to having Apester on every page. It makes the difference between manually embedding interactive content units on your site, and automatically and contextually placing your entire interactive content suite on your site, at scale. In […]

Stories for Publishers and Brands Are Now Coming Alive with Animated Layouts

Vertical stories are today’s fastest growing medium in storytelling, transforming a disappearing interpersonal experience into a long-lasting format for commercial and editorial use. To allow your editorial and commercial stories to stand out, we now offer animated layouts for Apester Story. Use features such as fade-in and drop-down images to produce a more eye-catching experience. […]

Apester launches a Story Suite for Online Publishers and Businesses

Apester, the interactive storytelling platform, has launched a suite of story features that grants online publishers and businesses innovative engagement experiences inspired by social networks. With the new Story suite, online brands are now able to produce Instagram-like stories in minutes and seamlessly blend them into their sites without any need for a designer. Brands […]

Promote The Stories On Your Site With The Story Strip For Publishers

Stories are the one of the most exciting formats available, and whenever people access them, they do so through a “strip” at the top of their chosen app. Now you can have the same experience for your site. Apester, the interactive storytelling platform, is thrilled to launch the Story Strip for publishers, a new way […]