Schroders engaged customers around behavioral biases with Apester

British investment management firm Schroders partnered with Apester to educate their audiences around behavioral biases. The polls created by Apester for Schroders were promoted across Apester’s network of premium publishers, including Business Insider: Designed with Apester Poll By asking the audience questions regarding what influences their financial decisions, Schroders gained important insight into their customers […]

Research Shows That Interactive Content Leads To Increased Time On Site

The time users spend on your site’s page is crucial. It defines your company’s online presence, how well you’re engaging with your audience, and allows a crucial part of the digital era to unfold: data. Through users time spent on your site, brands can compile psychographic data on their users preferences, which stories are doing […]

Driving Leads With Apester’s Engaging Content

Driving Leads With Apester’s Engaging Content

Lead generation has risen rapidly in demand as brands and publishers begin to recognize the importance of strengthening their connection with audiences. In the past, publishers and brands leaned on their social channels, but failed to connect with audiences. To give a direct connection with their users, brands have started email marketing campaigns while publishers […]

Our Top 5 Apester Tech Stories

This is an article for all you tech savvies out there. We at Apester curated the top 5 Apester Tech Stories, designed on our platform and published in major media outlets such as Trusted Reviews and Tech Advisor. The stories include recommendations for the best wireless headphones on the market, facts you didn’t know about […]

Top 5 Apester Brexit Polls & Quizzes

After months of negotiation, the EU and UK have come up with a draft withdrawal agreement. The EU summit planned for Sunday to agree on a final version of the Brexit plan is bringing a heated discussion across the UK with many arrows being thrown towards UK Prime Minister, Theresa May who is in favour […]

On-Demand Mobility Company Gett Partners with Apester to Engage with Passengers on the Go

Gett, the global on-demand mobility company that connects customers with transportation, goods, and services, has partnered with interactive content platform Apester in order to engage passengers on-the-go with World Cup themed content. For the last three weeks, Gett has been featuring World Cup quizzes for thousands of passengers in Israel, testing their knowledge of the […]

K-Pop Group BTS Wins TIME 100 Reader Poll, Powered by Apester

For the second year in a row, Apester, the visual interactive storytelling platform, partnered with Time Inc. to poll their audience for the TIME 100 collection. TIME provided their readers with a visually engaging and innovative poll experience that fostered interactivity and shareability. Korean boy band, BTS, fuelled by their fandom ‘army’ was the top […]