How Apester is Breaking Traditional Banking Molds with Cutting-Edge Digital Experiences
Driving engagements, segmenting, and personalizing to target audience demographics and increase brand awareness using an innovative, AI-powered platform. Executive Summary One of the US’s top digital native banks, aspires to boost newly opened account conversions, acquire more data about their audience, segment target demographics, and increase their brand presence by using Apester’s innovative and interactive […]
How Apester is Helping Publishers Prepare for the Post-Cookie World
A profound and abrupt shift is coming for everyone who uses the internet.By 2022, regulations designed to protect consumer privacy—particularly the California Consumer Privacy Act—and major technology companies will require users’ explicit permission to share and use data generated from digital interactions. This has raised privacy concerns and set companies on a quest to find […]
How Apester generated 300 leads in just a few days, for Classic Holidays, an Australian Holiday Club
Classic Holidays, an Australian Holiday Club brand, on a journey to get closer to their members: Do you really know your customers? Probably not. Here’s how we did it. Main challenge: Collect 1st party member data and sentiment Having thousands of customers is fantastic and crucial for any brand, it’s what it’s all about. But […]
How AFL used Apester to generate thousands of leads and create an attractive digital experience
The Australian Football League (AFL) Proves that ‘Simple is Better’ with Lead-generation. Gathering tens of thousands of new leads with a simple flow and engaging content. Executive Summary AFL, the Australian Football League, aims to gather new leads, embed simple lead-gen flows onto their website, and see impressive results with Apester’s innovative and creative digital […]
Case Study: How Apester’s Interactive Content Boosted Vodafone’s Branding Campaign
According to a Kantar Millward Brown (WPP) research, a Vodafone campaign powered by Apester interactive content has successfully maintained high levels of brand awareness and contained high levels of new information as the campaign tagline was well communicated. The Vodafone’s Perfect Gift Interactive Advert Results Brand Awareness With the goal of driving awareness of finding […]
TIME 100 Most Influential People Reader’s Poll
Apester has partnered with TIME for projects like their Person of the Year and TIME 100 polls for the past three years. Our interactive, visual, mobile-oriented story engine – just one of our products – allows us to power large competitions like this one. The Challenge: Provide an interactive outlet for readers to voice their […]
Trusted Reviews Surveyed its Audience with Apester’s Interactive Content and Playlist to Reach a Massive Audience for iPhone XS and Galaxy Note 9 Coverage
We are thrilled to tell you about our new partnership with Trusted Reviews, one of the leading tech media outlet in the UK, where we came together to poll its readers about their opinions and expectations of the new iPhone XS and Samsung’s Galaxy Note 9. Through this partnership, Trusted Reviews was able to learn […]
How Music News Site NME Learned About its Audience’s Festival Preferences Using Apester’s Automatic Content Matching
As a wrap up to the summer’s festival season, NME, the world’s biggest standalone music journalism site, surveyed its audience with Apester’s interactive content to learn about their tastes and preferences around music festivals. By surveying more than 5,000 readers, NME was able to assemble the “ultimate music festival”, through learning much more about its […]
Apester will power Time Magazine’s 100 Most Influential People Poll in 2018
Apester, the visual interactive storytelling platform, partners with Time Inc. for the second consecutive year to poll their readers as a part of the TIME 100 project. Voting begins March 28 and it will end on April 17 at midnight ET. The TIME 100 list will be announced on April 19. The list that is […]